Agencies, small businesses, and operators evaluate the same core system through different workflow needs. Start from the buyer path that matches how you launch and operate after launch.
Agencies care about delivery speed and handoff. Small businesses care about credibility and consolidation. Operators care about the workflow after launch.
Once buyer fit is clear, the next useful move is narrowing into a visual starting point instead of bouncing back into broad product copy.
Move from buyer fit into the template marketplace to narrow the visual direction faster and get the operating system live with less friction.
Start with the path that matches your team, then move into templates and pricing with a much clearer sense of fit.